CLASSIFIED LINE ADS |
| |
Classified
Upgrades
Special features available in print or online to
increase your ad.
|
Internet
Top Ad
(Dramatically increases exposure
by featuring the classifed ad
on the homepage of PeninsulaClarion.com) |
$25/7
days
|
|
Photo & Border |
$50/25
days
|
|
Borders |
$5
up to 20 words,
$10 21+ words
|
|
| Additional
Bold Type |
$1/word |
|
All
cap. letters |
$15
or $1 a word
|
|
Ad
in reverse text |
$25
|
|
Blind
box |
$15
|
|
Affidavit/Tearsheet
Handling |
$10
|
|
2 column width, 50+ words |
$5 surcharge |
|
Classified
Rates
(Price Per Word, Per Day)
|
1Day
|
61¢
|
6
Days
|
43¢
|
12
Days
|
35¢
|
25
Days
|
28¢
|
|
Minimum
ad is 10 words. 5% sales tax applies
to all advertising rates. Classified
ads run in the Clarion, 6-day ads
also publish in the weekly TMC
Dispatch and online at www.peninsulaclarion.com.
|
Deadlines
|
Tuesday-Friday
Publication 10:00a.m. the previous
day
Sunday Publication
10:00a.m Friday.
Monday Publication
12:00p.m. Friday
Faxed/Emailed
ads must be received 1 hour
in advance of these deadlines.
|
|
|
| |
Classified
Ad Specials
|
PRIVATE PARTIES ONLY - NO DEALERS. Special prices do not include
sales tax. NO REFUNDS on specials. Same ad, runs consecutively
for time period specified. Cannot be combined with any other
offer.
Everyday
Specials
|
Merchandise
Best Buy
10 days - 10 words (must
include price)
|
$27.00
|
Garage
Sale
2 days
- 30 words (Includes
FREE "Garage Sale" promo
kit.)
|
$25.00
|
Wheel
Deal
30 days
- 20 words - includes Top
Ad. (For highway vehicles
licensable through
DMV)
|
$75.00
|
| |
Seasonal
Specials
(30 days - 20 words -
includes Top Ad & Border) |
August
|
Cool
Ride Special
(Motorcycles/Dirt Bikes)
|
April - June
|
Waterworks
Special
(Boats) |
June
- July
|
Get
Out of Town Special
(Campers/Travel
Trailers/RV's) |
October
|
Hunting
Season Special
(ATV's/Firearms/Airplanes) |
November
- March
|
Let
It Snow Special
(Snowmachines) |
|
|
|
|
In
the event of typographical
errors, please call by
10:00a.m. the first day
the ad appears. The Clarion
will be responsible for
only one incorrect insertion.
• Prepayment
or credit card required.
VISA and MasterCard accepted.
•
Ads can be charged
only after an approved
credit application
has been filed.
•
Billing invoices payable
on receipt.
•
Refunds are valid
for 30 days. No refunds
under $5.00 will be given.
•
The publisher reserves
the right to reject
any advertisement deemed
objectionable either
in subject or phraseology
or which is considered
detrimental to the
newspaper.
•
No anonymous ads accepted.
|
|
| |
|
CLASSIFIED
DISPLAY ADS |
| |
|
Weekly
Minimum Agreements
|
Inches |
13 Wks |
26 Wks |
50 Wks
|
| 3" |
$8.82 |
$8.54 |
$8.27 |
| 5" |
$8.59 |
$8.32 |
$8.05 |
| 10" |
$8.38 |
$8.10 |
$7.82 |
| 20" |
$7.88 |
$7.66 |
$7.44 |
| 31" |
$7.29 |
$7.06 |
$6.85 |
| 63" |
$6.53 |
$6.30 |
$6.09 |
| 90" |
$6.29 |
$6.08 |
$5.91 |
Mechanical
Requirements
|
Column |
Pica Size |
Inches |
One |
7.25 |
1.221 |
| Two |
15 |
2.521 |
| Three |
23 |
3.822 |
| Four |
31 |
5.122 |
| Five |
38.5 |
6.423 |
| Six |
46.25 |
7.723 |
| Seven |
54 |
9.024 |
| Eight |
62 |
10.324 |
| Nine |
69.75 |
11.625 |
|
Annual
Bulk Space Prices
|
Annual Inches
|
Rate
|
60"
|
$10.08
|
150" |
$9.20
|
200" |
$8.98
|
400" |
$8.82
|
600" |
$8.66
|
900" |
$8.45 |
1,300" |
$8.37 |
1,600" |
$7.94 |
2,000" |
$7.82 |
|
Service
Directory
25 Consecutive insertions in the Clarion
and 4 consecutive insertions in the
Dispatch.
| Standard
ad size: 2cx1.5c |
| $200 |
1 month |
| $175 |
3 month contract |
| $145 |
3 month contract |
| $125 |
12 month contract |
|
| |
Commissions
and Terms of Payment
Retail advertising
rates and contracts are net and non-commissionable.
Agency and cash
discounts do not apply. All advertising is
payable upon placement unless credit has been
approved by the Credit Department. All accounts
are billed monthly and due upon receipt. The
Kenai Peninsula Borough 5% sales tax will be
added to each bill.
General
Conditions
Position - Although position of an ad will
not be guaranteed, every effort will be made
to meet reasonable requests. Failure to meet
reasonable requests will not constitute cause
for adjustment, refund or rerun. Guaranteed
position is 25% extra when available.
Errors
- In case of an error or ommission in
advertisements, publisher shall not be
liable
for damage further than the amount received
for such advertisement. The Peninsula Clarion
assumes no liability for any difference
in the sales of goods at an incorrectly
advertised
price. Advertisers, agents, or representatives
approval of proof removes the responsibility
for errors in price or copy.
Ad
Copy - The publisher reserves the
right to reject
any advertising copy
submitted. The
Peninsula Clarion disclaims responsibility
and shall not be liable for ommission for
any cause (flood, fires, etc.) or for advertiser’s
material printing distinctly in the paper.
Advertising set to resemble news matter must
carry the word “advertisement” at
the top of the ad. Standard Clarion editorial
typefaces shall not be used in such advertisements.
Any advertisement of a political nature or
of a controversial issue must carry the
name of the person paying for the said ad
or of the committee paying for the ad with
the chairman’s name.
Special Services
Creative
Services Department - Services range
from custom layouts to original
artwork.
Layouts are done as a service to the
advertisers and original artwork is
done at a charge
of $40.00 per hour with a minimum $10.00
charge. |
Advertising
Guide
